Google’s Begging You to Post on Your GBP
Google really wants you to post on your Google Business Profile. Like, really really. So much so that they just redesigned the whole posting experience to make it easier, smoother, and frankly, harder to ignore. Gone is the clunky “Add Update” button – replaced with a sleek new “Posts” hub where you can create updates, offers, and events without needing a PhD in Google-ology. This new interface also allows you to easily manage your existing posts if you need to make edits or delete content. This is a clear sign that Google is encouraging businesses to post more on their GBP, so if you haven’t been posting regularly, it’s time to start. Before you start posting everything you can think of, you’ve got to check out our expert tips to make sure your posts are optimized!