The $500 Question You're Too Afraid to Ask

Getting reviews is half the battle when it comes to ranking higher on Google Maps. You probably know by now that we talk about this all the time, and that’s because it’s true. Reviews don’t just build trust — they’re one of the biggest signals Google uses to decide if your business deserves to show up before your competitor across town. But even though reviews are this important, most businesses are still struggling to get them.

May 30, 2025

Getting reviews is half the battle when it comes to ranking higher on Google Maps. You probably know by now that we talk about this all the time, and that’s because it’s true. Reviews don’t just build trust — they’re one of the biggest signals Google uses to decide if your business deserves to show up before your competitor across town. But even though reviews are this important, most businesses are still struggling to get them.

Why? Because asking for reviews can be awkward. We get it. Nobody wants to feel like they’re begging or putting a customer in an uncomfortable spot. But let’s flip the script for a second…

What if every review was worth $500?

Imagine if someone told you that asking a slightly awkward question could make you $500. You’d probably start rehearsing that question in the mirror, wouldn’t you? Now, consider this: If the average customer is worth $500 to your business (and in many industries that’s actually on the low end), and if each 5-star review you get attracts just one new customer… then every time you ask for a review, you could be earning $500. Suddenly, that “Hey, would you mind leaving us a quick review on Google?” doesn’t feel so awkward anymore; it feels like a smart business move.

If you’re serious about growing your visibility on Google, you have to get over the fear of asking for reviews. Start seeing every review request as a potential $500 win for your business and not as an awkward, uncomfortable moment.

Make life easy when it comes to review by using Paige, our automated GBP optimization AI that can help you get more reviews and respond to them. Start your trial today for just $1!

About Author

Justin Silverman

Justin Silverman founded Merchynt in 2019 and led the company's vision to become the world leader in Google Business Profile optimization and local SEO services.