In case you missed it, Google just rolled out a brand-new feature called AI Mode — and it’s going to completely change the game for local SEO.
Instead of showing the usual list of 10 blue links, AI Mode delivers conversational answers that often prioritize Google Business Profiles (GBPs) over traditional websites.
But here’s the best part…
90% of businesses haven’t realized this yet.
Which means there's a brief window of time where you can leapfrog the competition and attract more customers by optimizing your GBP now, before everyone else catches on.
That’s why we’re hosting a free virtual training tomorrow — and bringing in someone who understands this situation better than anyone else:
Brad Wetherall – Former Director of Google Business Profiles at Google
Brad spent over a decade leading the teams responsible for:
- Building and scaling GBP’s core infrastructure
- Developing systems that flag fake reviews and spam
- Running global support for 3 million+ listings per year
- Establishing some of Google's early AI systems
In other words, he played a critical role in building the exact system you're trying to rank in. Probably someone worth listening to.
With Brad's guidance, we’re going to walk you through the exact playbook for optimizing your GBP so you can show up more often (and more prominently) in Google’s new AI-driven search results.
You’ll walk away from this free training with:
- A better understanding of how AI Mode actually works
- Specific steps to improve visibility for your clients or your business
- A blueprint for keeping your profile competitive going forward
And as an added bonus, we’ll show you how Paige, our AI-powered GBP management tool, can help you implement Brad’s recommendations in a fraction of the time by automating everything from profile optimization to post creation and replying to customer reviews.
It's totally free and it's happening tomorrow from 1–2pm ET / 10–11am PT.
But space is limited to 1,000 people and we're currently at around 50% capacity — and with Brad’s schedule, we can’t guarantee he'll be available to come back and run this session again.
So, if you want to know what’s really happening in local search, and learn how to stay ahead of the curve, make sure this gets on your calendar.
See you there,
The Merchynt Team
